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10 Tips for Creating a Great How To Video

One of the most effective ways to use video to promote your business is to make a how-to or explainer video. For the most part, customers are not going to watch a long sales pitch. They might sit through a 30 second pitch if you make it entertaining or interesting enough, but if you want […]

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10 SEO Tips for Video Marketing.txt

If you know anything at all about online marketing, you know that search engine optimization (SEO) is an important component of any internet marketing strategy. When you optimize your website properly, you increase the chances that your page will appear high on a list of search results, which in turn makes it more likely that […]

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8 Tips for Writing an Effective Video Script

It is impossible to produce an effective marketing video without a great script. The script is the blueprint for your video. Everything else in it – the visuals, music, actors and even the call to action – will be dictated by the script. If you are planning on a one-minute video, it may surprise you […]

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Atlanta Press Release SEO Case Study

You’ve probably seen press releases issued for all sorts of newsworthy events – a new CEO, major new account, research studies published, company mergers, IPOs, and more.  And you’re no doubt well aware that these are released with the intention of getting the person or company (or companies) exposure in the news.   But did you […]

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10 Tips on How to Research Your Competition

This article originally appeared in Inc. Magazine and was published on May 11, 2011.  David B. Wright of W3 Group is quoted in the article – his tip appears as #8 in the article.  The article in its entirety is posted here, or you can view the original on Inc. Magazine’s site here. (Update) The […]

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