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Yesterday, I spoke at Dr. Michael Craig’s Logical Soul Coach Training program about how to attract new clients for a coaching practice. One of the main topics I was sharing was Video SEO and how to rank on Google by using a YouTube video. Before I went on, I recorded a quick video with Parenting […]
Most of us realize that persuasion is a part of everyday life – we’re conditioned from birth to use persuasion tactics to get what we want, from milk to even though we don’t necessarily realize the logic and science behind those tactics or why they’re so effective. It’s also an inseparable part of marketing – […]
Here’s another guest post from J.W. “Jim” Straw – this one originally appeared in his April 2012 Business Lyceum newsletter. This month’s issue was prompted by a question I received from a Business Lyceum Attendee … “Dan Kennedy always emphasizes testimonials. What if you are new to the business and don’t have any?” Although Dan […]
